As far back as 1878, the Murphy name had been synonymous with liquor retailing in Victoria. Now it is a name known for revolutionising the way liquor is sold in Australia.

With such a large liquor range, it is the Dan Murphy’s team members that makes your shopping experience easy and enjoyable.

It is imperative to have people who are extremely well versed in the whole range of liquor categories with a special emphasis on regional knowledge, food and wine matching, and cellaring. That's why Dan Murphy's has very knowledgeable team in every store, many with professional winemaking experience, selected for their passion and expertise.