The Body Shop: Yes! Another Vegan
YES! Another Vegan. The Body Shop have done it. They have reached their goal and 100% of product formulas are now certified by The Vegan Society. *
HOW IT STARTED
The Body Shop have always been cruelty free, and they are so proud that 100% of their formulas are now vegan. They believe that no animals, however big or small, should be harmed in the name of cosmetics, and have campaigned since the 1980s to bring about the ban against animal testing. They are proud to be pioneers in the beauty space again, as the first global beauty brand to have all formulations certified by The Vegan Society.
WHY IT MATTERS
The Vegan Society represents the global gold standard in vegan certification. Their Vegan Trademark is widely recognised as the global standard for vegan products, ensuring they are not tested on animals and do not contain animal ingredients.The Vegan Society take certification very seriously, every raw material within their formulated product catalogue was checked. For The Body Shop, that was over 4,000. Once meticulously investigated, each product was reviewed in as a whole to make sure it is fully compliant. Only then was a product awarded the Vegan Trademark certification.
THEIR PINKY PROMISE
When The Body Shop make promises they want to make sure they can keep them. Becoming Vegan certified isn’t a walk in the park for a company of their size, but they’ve really been cracking on with it behind the scenes. This stuff takes careful planning. The ecosystem is delicately balanced, it takes time to make sure some of the local communities who have supplied the animal-derived products are ready for them to go vegan. As they move into their vegan future, they want to make sure as many people as possible are ready for the change. You need to know what goes on behind the scenes. The Body Shop very excited for you to meet more of the people who make their products happen. They’re going to be filling you in on some of the progress here and sharing some stories from their journey so far.
In the meantime, the team going to get their heads down and continue what Anita started. That way you can focus on feeling your most beautiful self, safe in the knowledge they’re on the case. The Body Shop will take care of the details for you. Not because they want you to know how virtuous they are, because if you think about it, 100% vegan just feels right.
*As of December 2023, all of The Body Shop's current product formulas have been certified by The Vegan Society. It is possible that old & discontinued formulations which have not been certified by The Vegan Society are still present in the market, as they are being sold through.
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