The Laneway Series: discover elegance and style at Seema


The Laneway Series: discover elegance and style at Seema

Step into Seema With Love, and you immediately feel welcomed into a calming, beautifully relaxing atmosphere.

The space is a carefully curated selection of incredibly scented, pure soy candles, native wallflower arrangements, organic skincare products, and dreamy white cotton dresses. Owners Chris and Seema Sajnendra, along with their daughter Hannah, have truly created an enticing space to stop, relax and browse- where your biggest problem will be deciding what you can’t leave their store without!

The business came to be, after 25 years of Seema playing a supportive role to her husband Chris (a pharmacist), by helping him run their family owned pharmacy. With an aspiration to create a business expressing her creativity and ability to bring joy and love to many, Seema and her family decided to launch Seema With Love.

For Chris, nothing gave him more pleasure than to help support and facilitate the dream and vision of both Seema (Seema with Love) and Hannah (with her skin care and designer fashion range). He sees their business as a wonderful opportunity for Seema and Hannah to shine, and finds it an honour and privilege to watch them both blossom as female entrepreneurs.

Their Christian faith is a driving force and focus for their product range, as the Sajnendra’s believe that everything they create within their store must be reflective of the goodness, love and grace of God, a belief that draws upon loving and caring for one another.

And their products certainly reflect such love and care. The thousands of 100% natural, pure soy candles have each been handmade and hand poured by Chris and Seema. Not only do they smell incredible, but thanks to his pharmacy background, Chris has been able to create anti-dip technology, meaning that the candles burn flat, so you get maximum burning and scent capabilities.

Their Beautician and the Pharmacist range of skincare is enzyme and anti-oxidant rich. Our insider tip is to try out the organic, anti-aging Vitamin C and Collagen Booster Serums, as well as the 2 in 1 Exfoliating Mask with Fruit Enzyme Moisturiser from their young skincare range (Hannah Shania).

But perhaps the most striking products in Seema With Love, are the Australian dried floral arrangements. Seeing herself as a creative artist (or ‘Florartist’), Seema pairs together beautiful native flowers in ‘Wallflowers’ (large circular native Australian floral art pieces), ‘Woodflowers’, and ‘Glassflowers’ (dried native arrangements in wooden and glass vases).

Symbolic to her faith, Seema chose to work with dried flowers as she felt encouraged to bring new life into something which could otherwise be seen as worthless, without use and forgotten. Once you’ve seen these stunning pieces, it is clear that their purpose is in fact to
celebrate life and joy.

With a recently launched DeStress Good Night Cream, and a new range of crisp, cotton resort wear, we can’t wait to see what’s next for this beautiful store. With so many thoughtful, gorgeous products, we know you’ll find whatever you’re looking for in Seema With Love.

Discover more from Seema With Love, located on Level 2 in The Laneway.

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