Secrets Shhh

Original and visionary, Secrets’ dream was to introduce the world’s finest, most brilliant diamond simulants in to exquisitely crafted 10ct and 14ct solid gold jewellery. Founded in Noosa, Queensland (2000) by Jane and Dietmar, (a De Beers Design award-winning jeweller), Secrets is established globally as a leader in luxurious jewellery design.

The Secrets seed was sewn decades earlier while Dietmar was working for the world’s most distinguished luxury jewellers in Berlin, Frankfurt and Hatton Garden, London. Fashioning high end jewellery for the rich and famous gave Dietmar the revolutionary idea that he could combine precious metals with the latest technology in diamond simulants to achieve the same brilliant effect. Intuitively he knew people would love his idea: luxury jewellery made with the same passion, quality, old-fashioned craftsmanship, and precious metals yet accessible to everyone. Jane shared Dietmar’s vision for Secrets: that everybody was entitled to feel special every day.

Secrets selects only the world’s rarest, finest laboratory-made diamond simulants, which are visibly whiter and brighter than mined diamonds. Our Secrets stones are cut to the exacting standards a world-class jeweller such as Dietmar would have used previously to craft his rare and exclusive jewellery.

Nearly 20 years on, the Secrets dream remains true today ensuring only pieces that combine luxurious design, authentic metals, old-fashioned craftsmanship, and the latest technology in diamond and gemstone simulants are used to create spectacular jewellery.

Visit us

Located on Level 2 near Woolworths

See on map

Enter via Logan Rd or Kessels Rd into Yellow Car Park


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Please note, due to COVID-19 certain centre services are currently unavailable