For thousands of years, people have gathered to share meat cooked over flame. Together, they’ve swapped ideas, told stories, and built cultures. This simple act is an expression of our humanity – part of what make us who we are. This primal flame still burns within us. Over five generations, it’s fuelled our passion for mastering the art of butchery. From humble beginnings in Oxford street, Sydney, we’ve elevated our craft – building a reputation for trust, respect, and unwavering quality.

We work tirelessly, seeking to honour the contributions of our primary producers and striving to inspire Australians to cook with greater confidence and creativity. We embrace the benefits of meaningful innovation, leading our industry and setting new bars for service, integrity, and transparency. From dinner tables across Australia, to the dining tables of the country’s most celebrated restaurants – we’re here to bring people together through the shared joy of great food experiences. We’re Vic’s. We’re the chef ‘s butcher.