BIG W: Christmas has arrived early at BIG W
With less than 100 days to go, Christmas officially lands in all BIG W stores and online today, ensuring families - especially early planners - can now access a huge range of festive essentials at great value for their 2021 Christmas celebrations.
Four stunning new and coordinated themes - Classic, Sorbet, Parisian and Ornate; will be dropping across decorations, wrapping and all the trimmings from just $1, along with a range of 19 different trees for all sizes requirements and budgets.
According to Mitchell Armitt who leads the Christmas Buying team, families are starting to prepare for the big day: “At BIG W, we can hear the jingle of Santa’s sleigh getting closer, with the word ‘Christmas’ trending as the second most searched for term on the BIG W website this week. In fact, it’s consistently been in the top five since early September, indicating families just can’t wait for the festivities to get underway this year.”
Whether looking for a total decorating refresh or simply a few special additions this season, BIG W’s on-trend collections are irresistible this year:
- Classic: Tis’ the season to sparkle without the glitter: A carefully curated 100% glitter-free collection that celebrates the magic of Christmas without the environmental impact, this range brings the nostalgia of classic red and green with an Australian twist, adding touches of natural wood and soft pink tones.
- Sorbet: Brighten and lighten your holiday spread: Summery ice cream pastel hues and soft metallics make this our sweetest range of the season. Touches of Australian flora, wood and textural materials give this collection an earthy update. Washed gold bells, rope and pom pom textures feature throughout the collection adding a modern softness to the pastel palette.
- Parisian: Travel to Paris without the price tag: Create a little European Christmas flair this year with the Parisian Christmas range which features berry tones, moody florals and woodland elements. The coloured glass and gold accents will create an elegant, French seasonal shine to your Christmas.
- Ornate: Creating an indoor winter wonderland for all: As timeless as the tradition itself, the Ornate collection features rich foliage, frost and metallics for a truly opulent festive feel. An intricate and textural collection with snow tones, core neutrals and glass elements will enable you to transform your home into the perfect winter wonderland.
Mitchell adds that the message from BIG W this year is clear - if there’s something specific you want, don’t wait: “Shop early to avoid missing out. We’re also encouraging customers to consider our free Pick up and Direct to Boot services for faster turnaround,” he says.
BIG W’s entire Christmas collection can be shopped in store or online at www.bigw.com.au/christmas