UNIQLO: Why UNIQLO’s premium linen shirts
Uniqlo, Level 2
Our linen comes from flax cultivated in Western Europe where it benefits from the adapted soil, cool climate, and abundant rain, along with European growers’ long-standing expertise. It has a unique texture and quality luster. For this linen shirt, we've really highlighted quality, premium material. The shirt allows your body to breathe, it is excellent at absorbing moisture while staying crisp and comfortable in summer.
Since 100% natural linen has fibers with inconsistent thickness, removing the neps (knots) that forms from clumps of fibers when twisting yarn and weaving fabric is essential. Through quality control, we create softer, nicer-looking linen shirts. Under UNIQLO's standards, our workers perform visual inspections and wield tweezers to manually hand-pick neps from each shirt at four different times in the manufacturing process, from the fabric stage to the completed product.
Responsibility for materials is also a global standard. Our premium linen shirts are made of 100% European Flax™ materials, which guarantees third-party verified traceability through the entire value chain for premium flax fiber grown in Western Europe. A vegetable fiber from an agriculture that respects the environment, without irrigation (barring exceptional circumstances) or GMOs. European Flax™ certified flax is transformed through a mechanical process that generates no waste: from the fiber to the shives and seeds, the entire plant is used.
Discover UNIQLO’s Linen Collection this season here:
https://www.uniqlo.com/au/en/men/linen
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