DIVE IN AND SWIM THIS WAY. Welcome to Seafolly where the air is salty and the ocean is calling, this is the Australian lifestyle; one you can subscribe to from anywhere in the world. Seafolly embodies the ease of the Aussie way, join us as we celebrate our legacy, our home and the Seafolly summer. Whether you were raised on our laidback attitude or respect our spirit from afar; we implore you embrace our way. We’re bright and often cheeky, just like Seafolly swim. Mateship is our motto and the ocean is our compass. We were born on Bondi Beach in 1975, and our towel has been there ever since.