Coach: Lights, Camera, Holiday
Starring actress, singer and global face of Coach women’s Selena Gomez, "Lights, Camera, Holiday" follows the star and an unexpected cast of animated animals as they audition for the gig of the season: the Coach holiday windows.
Selena, ready to steal the spotlight.
Playful, inclusive and irreverent, the campaign puts gifts and the tradition of holiday windows at the heart of the story to celebrate all that is fun and festive about this time of year.
Shot in a raw, irreverent style, the films reveal the audition tapes of Selena and her festive friends as they compete for a role in the Coach holiday windows.
Photographer: Steven Meisel
Art Director: Fabien Baron
Makeup artist: Pat McGrath
Hair stylist: Guido Palau
Coach is a global design house of modern luxury leather goods, apparel, footwear, fragrance, eyewear and a full range of lifestyle accessories. Founded in 1941, Coach has a longstanding reputation built on quality craftsmanship and is defined by its confident New York style. The brand approaches design with a modern vision, reimagining luxury for today with an authenticity and innovation that is uniquely Coach. Coach products are available in approximately 55 countries through its network of directly operated stores, travel retail shops and sales to wholesale customers and independent third party distributors, as well as through coach.com.
Coach is a Tapestry, Inc. brand. Tapestry is publicly listed on the New York Stock Exchange under the ticker TPR.