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Gracious Minds was born in 2021, Melbourne, Australia.

I started Gracious Minds because I couldn’t find a holistic wellness brand that promoted the unity of skin, mind, and body wellness. Self-care goes a lot deeper that just treating our skin, we must also focus on mental health.

It was also clear through market research that our audience wanted to try new, advanced skincare extracts but they had to be safe for sensitive skin. I worked with an Australian lab to assist on formulating a skincare line that was safe for all seasons of life. From early 30s to menopause, from pregnancy to nursing. Natural products curated from the best performing and clinically proven natural extracts. We use a mixture of certified organic, organic, and natural ingredients to ensure each product is highly active and that delivers results.