The makeover of the IKEA catalogue
IKEA is releasing their 2020 catalogue in a totally new way and Westfield North Lakes is one of the only places in Brisbane you can get it.
It's not on your doormat... this year's new-look IKEA catalogue is only available in store.
IKEA Australia will no longer distribute their 2020 Catalogue to letterboxes near you, instead, encouraging shoppers to collect in-store.
You'll now have a more dynamic version of the catalogue as IKEA staff help bring its contents to life.
Ryan Burman, Country Commercial Activity Leader for IKEA Australia says: “The way that customers want to receive and interact with content is changing and we, as a business, need to meet these changing needs. That is why we have decided not to distribute the catalogue via customer’s letterboxes as we have in previous years.
“The value of the content within the IKEA catalogue is richer than ever before, and with the provision of an expansive digital version, in addition to the original format delivered alongside the range in store, we feel customers will gain even more from the 2020 version of the IKEA Catalogue.”
The IKEA 2020 Catalogue is now available from IKEA North Lakes, get your hot little hands on one today. You'll find IKEA at the end of the northern mall near Kmart. Enter on Level 1 for the Showroom or Ground Level for the Marketplace.