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Aje, Level 2
A fixture on the Spanish style scene, respected editor and creative entrepreneur with multiple businesses to her name: Sofía Paramio Delgado is the epitome of an Aje muse.
Formerly the fashion editor for the likes of Vogue and Harper’s BAZAAR Spain, these days Sofía spends her time as a co-founder at the helm of numerous ventures, including communications consulting agency All About Management; its publishing arm and Spain’s first digital magazine, All About Magazine; and her wine and spirits label, Juliet’s Golden Rosé.
To celebrate the most recent arrivals from Pre-Fall 22 ‘Biophilia’ — a collection partly inspired by aspects of Spanish architecture — Aje caught up with the Madrid-based native, who styled and captured its latest looks against some of the city’s greatest architectural icons.
Juxtaposing the fluid silhouettes of 'Biophilia' with the city's grandiose structures, journey to Spain through Sofia's eyes and uncover her must-visit places in Madrid and beyond.
From sharing an Aje Insider’s perspective on personal style to her must-visit places in Spain and talking about life as a creative co-founder, read the full conversation with the inimitable Sofía Paramio Delgado here and see her take on the newest pieces from Pre-Fall 22.
You're invited to shop til you drop for Bastille Day
Try the new smoothie range at Poke Lane, packed to the brim with protein and loads of flavour
Up to 50% off selected styles for a limited time only.
End of season sale is here, shop online and in store for up to 40% off* this season's favourites.
The Bigg Sale is here. Shop up to 70% off selected styles at Johnny Bigg.
Enjoy an additional 20% off beloved Aje favourites, including new season dresses, tees and more for a limited time only.
Winter workwear icons have arrived.
Event Cinema welcomes you to join them for their French Friday event
Discover the latest collection in store and online.
This June, it's time to discover new products and stock up on old favourites.
Get ready, the mid-year sales have arrived! Read on to find some of the top offers.
The Mid Year Sale at Lincraft is now here with 50% off storewide