She has one of the most enviable jobs in Australia (and maybe even the world!) as the Fashion Director and head buyer for MyCatwalk.com.au. We chat with Jennifer Kassell about a typical day for her at LMFF looked like this year...
Read Jennifer's daily diary here >>
The 15th anniversary year of LMFF was a show-stopper, featuring runway parades of an international calibre and proudly showcasing the latest autumn-winter collections from our leading designers.
See the best of the best right here >>
It might have been the mens' turn to own the L'Oreal Paris runway, but stunning supermodel and special guest star, Helena Christensen, well and truly stole the spotlight when she walked for the LMFF Menswear Runway this year.
See the best of the show here >>
An iconic personality and true pioneer in the fashion media industry, Jefferson Hack - Editorial Director of The Dazed Group spoke of the convergence of the publishing and new media industries at the 2011 L'Oreal Melbourne Fashion Festival Business Seminar.
Read more about Jefferson Hack's presentation >>
Westfield Doncaster creates an air of style and sophistication at this year's LMFF Festival Bar.
Check out the who's who at the VIP bar opening night >>
See all the highlights of the biggest opening runway LMFF has ever staged! Celebrating iconic designers, labels, styles and moments that have shaped this nation's history in fashion from the 1960s to today.
Check out the best fashion moments here >>
Frock up and get snapped at the Faces of the Festival booth at the LMFF Festival Bar and you could be featured in the LMFF exhibition! Simultaneously the Faces @ the Festival progressive exhibition will be shown at the LMFF Festival Bar, on the Digital Spectacular screen on location at Westfield Doncaster and right here...
Check out the Faces @ the Festival >>
Westfield is proud to be a major partner of the 2011 L'Oreal Melbourne Fashion Festival. Westfield supports fashion designers and retailers with over 38 shopping destinations in Australia and a further 119 around the globe. Proudly Australian, Westfield Doncaster encapsulates the best in Australian and international fashion within an intimate environment offering a suite of unique services for the stylish shopper. Redefining shopping in 2011, Westfield's latest fashion destination at Westfield Sydney is currently being designed and built to be one of Australia's iconic shopping destinations.
