Inspired by 50s Hollywood glamour, Australian fashion icon David Lawrence joins Westfield in a unique design collaboration for Spring/Summer to create this beautiful dress.
Embodying David Lawrence’s Spring Summer 2012 collection, this unique silk A-line dress is modern sophistication with a sugar rush of two delicious sorbet shades - mint and lemon - complimented with a vintage inspired, feminine line.
David Lawrence Merchandise Director Bridget Veals takes us behind the scenes into the inspirational world of design behind this stunning creation.
Who is the David Lawrence: Westfield woman and how did she inspire the design of this dress?
We see the David Lawrence Westfield woman as someone who has a busy and eventful lifestyle. She wants chic looks that are classic and elegant for the holiday season in timeless silhouettes in the key pastel trend of SS2012-13.
What key trends have your design team adopted here for SS 2012-13?
David Lawrence has adopted the demure ladylike trend of SS2012-13. The simple shape of this dress is flattering for everyone. The David Lawrence designers have incorporated pastel colours this season, featuring a sugar rush of sorbet shades such as lemon, mint, powder blue and soft coral.
Tell us about the colours and material?
Inspired by 1950s Hollywood glamour, the ‘Silk A Line Dress’ is available in both mint and lemon. Either of these hues are a spring wardrobe essential. The striking glossy sheen of the silk twill is perfect for summer events.
How would you accessorize this dress?
Pair the Silk Twill A Line Dress with a Silk Occasion Coat also in soft sorbet shades. Match the coat colour with the dress for an elegant look or mix it up with a contrast. Accessorise with the David Lawrence Patent Leather Heels in biscuit and a Skinny Patent Leather Belt to allow the pastel tone to speak for itself.
If this dress were an Australian personality - who would it be and why?
Emma Balfour, a working mum who has been our model for the last four seasons.
New Season Fashion Videos